Recently, cross -border e -commerce staff are sorting the goods in the warehouse of Jinyi Comprehensive Free Trade Zone in Jinhua City, Zhejiang Province.
The 20th National Congress of the Communist Party of China proposes to promote the optimization and upgrading of goods trade, innovate service trade development mechanisms, develop digital trade, and accelerate the construction of a strong country.
As a new format of foreign trade with the fastest development speed, the greatest potential, and the strongest role, cross -border e -commerce is not only an important part of digital trade, but also a new momentum to promote the construction of a strong country. Since the beginning of this year, in the face of the impact of complex and severe domestic and foreign situations and multiple super -expected factors, my country's foreign trade has shown strong toughness and vitality. In the previous October, the total value of my country's goods imports and exports was 34.62 trillion yuan, an increase of 9.5%year -on -year. Among them, as an emerging trade format, cross -border e -commerce has become an important starting point for foreign trade and consumption with the advantages of online transactions, non -contact delivery, and short trading chain.
Innovate drive, stimulate the vitality of foreign trade subjects
Cross -border e -commerce has become a new channel for foreign trade transformation and upgrading
Recently, the State Council approved the establishment of a cross -border e -commerce comprehensive test area in 33 cities and regions including Langfang. This is the seventh batch of cross -border e -commerce comprehensive test areas established by my country, and it is also the second pilot scope of the cross -border e -commerce comprehensive test area this year.
"In recent years, the cross -border e -commerce comprehensive test area model has become more and more mature, and the number of cross -border e -commerce comprehensive test areas has reached 165, which shows that my country's determination to further expand reform and opening up." Associate researcher Hong Yong said.
From the perspective of geographical distribution, the 33 new cross -border e -commerce comprehensive test areas are more focused on central and western cities, extending from central cities and provincial capital cities to second- and third -tier cities. After this expansion, the coverage of the cross -border e -commerce comprehensive test area has been further expanded. There are both coastal cities along the border and inland hub cities. The development pattern of two -way and mutual benefit.
"Cross -border e -commerce has become the new kinetic energy of foreign trade development, new channels for transformation and upgrading, and new starting points for high -quality development." The person in charge of the Department of Foreign Trade Department of the Ministry of Commerce said that a new batch of comprehensive experimental areas and vigorously develop cross -border e -commerce The new format and new models will help stimulate the vitality of foreign trade entities, improve the efficiency of foreign trade operations, stabilize the supply chain of the foreign trade industry chain, and realize the integration of industrial digitalization and trade digitization.
According to reports, the cross -border e -commerce comprehensive trial zone has become a cross -border e -commerce ecosystem and carrier for systems, management and service innovation coordinated development. Logistics, e -commerce credit, statistical monitoring, and risk prevention and control "six systems", as well as policy framework centered on online single windows and offline comprehensive parks) as the centered. , Effectively help foreign trade to maintain stability and quality.
Take the first cross -border e -commerce comprehensive test area Zhejiang Hangzhou as an example. In the past 7 years, Hangzhou has cultivated 49,000 cross -border e -commerce sellers, more than 2,000 overseas registered trademarks, and cross -border e -commerce imports and exports have exceeded 100 billion yuan. Yuan. In Jiangsu, the average annual growth of cross -border e -commerce business has increased by more than 4 times in the past three years. More than 90 cross -border e -commerce industrial parks and incubation bases have been built. The strong and new kinetic energy of the basic market for foreign trade is stabilized.
Driven by the pilot, my country's cross -border e -commerce developed rapidly. According to customs statistics, my country's cross -border e -commerce import and export scale has increased by nearly 10 years in five years, accounting for less than 1%in 2015 from less than 1%in 2015 to 4.9%in 2021. In 2020, my country's cross -border e -commerce import and export scale reached 1.62 trillion yuan, an increase of 25.7%. In 2021, on the basis of high -speed growth, my country's cross -border e -commerce import and export scale reached 1.92 trillion yuan, an increase of 18.6%, and achieved high -speed growth for two consecutive years. This year, my country's cross -border e -commerce has maintained a steady and rapid growth, and the transaction volume of cross -border e -commerce imports and exports in the first half of the year increased by 28.6%year -on -year.
Policy promotion, help enterprises open up the market
A group of small and medium -sized foreign trade companies have accelerated to the international market.
On November 24th, the Hangzhou Cross -border E -commerce Comprehensive Test Zone and Alibaba Global Expressway launched the "Domestic Products Go to the Sea" plan, combined with the Hangzhou Key Industrial Belt Association and Cross -border Industrial Park resources, from international market insights, merchant training, platform opening store opening stores Guidance, special equity incentives and other dimensions, deeply dig out the excellent sellers of the production area, and promote China's high -quality supply to the world.
Driven by relevant policies, the domestic cargo capsule coffee machine brand HIBREW realizes the gorgeous turn from OEM (OEM processing) to OBM (independent brand) to make a good reputation in more overseas markets; The transaction amount exceeded $ 600,000; fishing and hunting sold Chinese fishing gear to more than 200 countries and regions in the world; the projector brand Wewatch started from scratch to 40 million yuan, only one year ... A number of SME foreign trade Enterprises have accelerated to international markets.
"Cross -border e -commerce enterprises can better meet consumers' personalized and customized needs by creating factor agglomeration and rapid response flexible supply chain." Sheng Qiuping, deputy minister of the Ministry of Commerce, said that cross -border e -commerce has greatly reduced international trade majors. The threshold for turning a large number of small and micro -subjects became the operator of new trade. At present, more than 30,000 companies have been filed on the online comprehensive service platform of cross -border e -commerce comprehensive test areas.
Li Mingtao, chief expert of the China International Electronic Commerce Center e -commerce, said that cross -border e -commerce can continuously serve the global market segmentation and segment demand by relying on its flexibility and fast advantages. Due to the high degree of consumption demand for cross -border e -commerce, companies can use it to optimize products, optimize brands, and optimize the supply chain, thereby successfully entering the international market.
Going out also introduced, cross -border e -commerce imports have become a new path of consumption upgrade. The "China E -Commerce Development Trend Report 2022" released by the China Trade Council Research Institute believes that in the process of upgrading the consumption of residents, imitation and wave -type consumption gradually faded out, personalization and diversification gradually become mainstream, cross -border e -commerce companies from cross -border e -commerce companies Non -central and global characteristics can meet the needs of consumers' pursuit of personalized life. In addition, while cross -border e -commerce imports, while increasing the supply of high -quality consumer goods, have also formed complementary and mutual promotion with domestic products to further activate the vitality and potential of the domestic consumer market.
Earlier this year, 8 departments including the Ministry of Finance and the Ministry of Commerce issued the "Announcement on Adjusting the List of Cross -border E -commerce Retail Imported Products" to optimize and adjust the list of cross -border e -commerce retail import products, adding skiing appliances, house washing machines, and photography tripods Wait for 29 products, the adjustment of the list of products reached 1,476. Since the first "List of Cross -border E -commerce Retail Imported Products" in 2016, my country has adjusted the content of the list three times. Each adjustment has increased the number of commodity taxes and rich commodity categories, becoming a promoting consumption upgrade, satisfying the people's longing for a better life for a better life. Important policy grasps.
Service drive, optimize layout to improve vitality
Improve the construction of a new foreign trade logistics network system and promote the sustainable and healthy development of cross -border e -commerce
During the "Double 11" period this year, after the speed selling, Ms. Seline, who lived in Paris, France, soon received a thick socks made by China. Behind this is the French Overseas Warehouse that transports the goods to the four parties in advance. As early as the end of 2017, the four parties established the first overseas warehouse in France. In 2021, the four parties were delivered to two overseas warehouses, the daily processing capacity reached 50,000 orders, and supported multi -platform delivery.
On November 9, Cainiao joined forces to sell the Export of Yantai Export Outstanding Warehouse. Cainiao Yantai Youxuan Warehouse is located near Penglai International Airport at Yantai, Shandong. It can provide services such as on -site collection, integration of straight hair, and performance custody, which further optimizes the timeliness of the full -link logistics. Taking the Korean market as an example, the stocking Yantai warehouse saved the time for domestic collection and distribution, and cross -border parcels can reach the Korean port within 12 hours of shipping. As a result, orders from Youxuanfa to the Korean market will gradually achieve "the next day", and some orders can achieve "the next day."
In cross -border import and export trade, logistics is a key factor in the timeliness and stability of cross -border e -commerce services. In recent years, the innovation models of various logistics nodes such as overseas warehouses, exports, and returns centers have continued to emerge. We will improve functional services in continuous exploration, and gradually become storage, logistics, customs clearance, return, replacement, processing and distribution, etc. Multi -functional and multi -formats integrating comprehensive service. According to data from the Ministry of Commerce, the layout of my country's overseas warehouse continues to optimize, with a number of more than 2,000, an area of more than 16 million square meters.
Sheng Chaoxun, director of the Strategic Policy Office of the Chinese Macroeconomic Research Institute, said that Chinese cross -border e -commerce is in an important window period for innovation and development. It is necessary to further improve relevant policies and measures and promote overseas warehouses to become an important fulcrum for cross -border e -commerce development.
Experts believe that we must use overseas warehouse as the starting point to improve the construction of a new foreign trade logistics network system, further enhance the function of overseas warehouses, encourage overseas warehouse enterprises to integrate domestic and foreign resources, extend the service chain upstream and downstream services, and rely on overseas warehouses to establish global coverage and layout reasonably. , Coordinated development of global cross -border e -commerce infrastructure networks such as warehousing, logistics, payment, and data, forming an overall logistics solution based on overseas warehouses, promoting small and medium -sized enterprises to "borrow ships to go to sea", and drive Chinese manufacturing brands to expand international market space. Promote the sustainable and healthy development of cross -border e -commerce.