In recent years, China's cross -border e -commerce has continued to develop rapidly. According to data from the General Administration of Customs, the scale of China's cross -border e -commerce import and export in 2021 reached 1.98 trillion yuan, an increase of 15%year -on -year, of which 1.44 trillion yuan was exported, an increase of 24.5%. Cross -border e -commerce has become an important part of China's import and export trade. It is an important channel for foreign trade enterprises to carry out import and export business. It is an important trend of trade innovation. It is also the most developed trade format for development of vitality and potential space.
At present, China is striving to build a new development pattern of "using domestic large cycles as the main body and domestic and international dual cycles", and giving full play to the role of cross -border e -commerce strategic channels can further enhance the global attraction of domestic large markets and effectively release effectively. The productivity of the strong domestic supply chain continues to enhance China's ability to cooperate with two domestic and foreign markets and two resources.
China ’s cross -border e -commerce has started in the late 1990s. After various models such as B2B, cross -border retail stations, global store opening, independent stations, live broadcasts and goods, it has formed a huge industrial scale and a complete industrial chain environment. First, the cross -border e -commerce industry has become an important new model of trade in China, including cross -border retail and B2B platforms, cross -border logistics, third -party cross -border payment, overseas warehouses, and other cross -border e -commerce industry chains. The industrial ecological vitality continues to increase. The second is that cross -border e -commerce has become an important engine that drives the digital transformation and upgrading of traditional Chinese trade. Online promotion has become a "standard" channel for traditional trading companies. Opening up online stores has also become a new choice for many trading companies. Third, cross -border e -commerce has become a strategic channel for the construction of Chinese enterprise brands. The "new national tide" brand has accelerated to go to sea. Gradually appear. Fourth, cross -border e -commerce has been an important area for China to expand openness and policy innovation. 165 cross -border e -commerce comprehensive test zones continue to strengthen policy innovation, and have become the main channel for the construction of China's cross -border e -commerce standardized development and facilitation services. The industrial foundation and main ability formed by the rapid development of cross -border e -commerce will also become a strong support for cross -border e -commerce to better play and value in the next stage.
While paying attention to the development of cross -border e -commerce, we should also see that the internal and external environment of cross -border e -commerce development is under fundamental changes, and the previous extensive development model has been unsustainable. For a long time, Chinese cross -border e -commerce companies are mainly small and medium -sized subjects. They are extensive in operation. They mainly rely on the cost -effectiveness of Chinese products to open a large number of stores on overseas e -commerce platforms. They are affected by platform rules and poor business stability. Amazon's large -scale sealing incident, which began in April 2021, has caused a large impact on a large number of Chinese sellers. In addition, European and American countries have become higher and higher in the compliance operation of cross -border e -commerce imported goods. At the same time, platform advertising Costs, transportation and warehousing distribution costs, supply chain costs, commodity return costs, etc. are all rising, and also forcing cross -border e -commerce sellers to change the business model. With the direction of commodity branding, localization, standardization of operations, standardization of operations, green supply chain, and diversified channels, the transformation and upgrading trend of cross -border e -commerce is becoming increasingly obvious.
At present, China has entered a new stage of development and established a new development pattern of "domestically large cycle as the main body and the domestic and international dual cycles promotes each other". Cross -border e -commerce has been at the forefront of opening up to the outside world. China fully releases the dividend of the Chinese market consumption and the supply of Chinese markets through the active opening policy in the field of cross -border e -commerce. This is not only conducive to expanding imports through cross -border e -commerce, promoting the balanced development of trade, and allowing more global high -quality products to enter the Chinese market through cross -border e -commerce channels to meet the needs of domestic consumption upgrades; Chinese brands and Chinese services go out through cross -border e -commerce, excavate the advantages of Chinese manufacturing and China's supply chain to develop the global market, and bring more consumer benefits to global consumers. Cross -border e -commerce serves the needs of online procurement of global consumers and buyers for high -quality commodities. Online trade and trading channels. Relying on the new channel of cross -border e -commerce, the first time that Chinese companies have a wide range of global terminal consumption and procurement demand, their strategic value is self -evident. It can be said that cross -border e -commerce has become a key node to promote China's cutting -edge fields that promote high -level openness and build a new pattern of domestic and international dual -cycle.
The 20th National Congress of the Communist Party of China proposes to "promote the optimization and upgrading of goods trade, innovate service trade development mechanism, develop digital trade, and accelerate the construction of a strong country of trade", "accelerate the development of the digital economy, promote the deep integration of the digital economy and the real economy, and create international competitiveness with international competitiveness Digital industry cluster. As an important format for the digital economy in the field of international trade, cross -border e -commerce has adapted to the development needs of miniaturization and flexibility, and also adapted to modern society with fast -paced. More small and medium -sized subjects can find business opportunities, expand markets, sell products, and create brands through cross -border e -commerce, showing strong vitality and development vitality.